ALERT Benner participated at HOSPITALAR 2014, the largest healthcare event in the American continent and a prestigious meeting point for suppliers, hospitals, healthcare professionals, industry leaders and policy decision makers in the public and private healthcare sectors.
The event's 21st edition took place on May 20-23, in São Paulo, Brazil. Hospitalar establishes new trends, congregates new experiences and proposals to improve healthcare management and the quality of services provided to the population, as well as gathering hospital leaders, healthcare professionals and theorists.
The ALERT Benner booth attracted the interest of visitors who were eager to learn about the partnership's product offering. Several ALERT Benner product demonstrations were delivered to potential customers.
César Guimarães, Luiz Brescia and Severino Benner were interviewed by Healthcare Management magazine.
With 1 250 exhibitors and an area of 82 000m2, it is estimated that Hospitalar 2014 received and welcomed around 90 000 visitors.